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REEDS Jewelers, Your Family Owned Jeweler ~ Trusted for Generations

Founded in 1946 by Bill and Roberta Zimmer, REEDS Jewelers is a true American success story, having grown from one hometown store to a full-service multi-channel jewelry retailer, with retail stores in 18 states, a national direct mail catalog, and a leading e-commerce website, REEDS.com. Still a proud family-owned business, REEDS strives to make every customer "feel like family", with personalized service, attention to detail, and lasting quality and style.

Since its inception, REEDS Jewelers has been known for its exceptional line of fine jewelry, collectibles, customized and family jewelry, and watches. We offer a broad selection of diamond, precious and semiprecious gemstones, pearl, gold, sterling silver, titanium and platinum jewelry, charms, collectibles and gifts for every occasion and interest for women, men, teens and even children.

Devoted to quality, REEDS inspects every piece of merchandise at least twice. The first inspection is done at the manufacturers according to our stringent requirements. A second inspection is done again by our trained quality inspectors after we receive the items before they are declared fit to sell to our customers. Additional inspections occur, such as on any item that has been sized or had custom work done, as well as spot inspections during packaging for shipping directly to a customer.

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